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ABOUT ME

PALINA YOONG

PHOTOGRAPHY + ART DIRECTION

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Palina Yoong is a fashion and commercial photographer based between the UK and Ireland, originally from Belarus. She received her Bachelor of Fine Arts degree in Painting there and later moved to Moscow to pursue her career as a fashion photographer.

Palina has extensive experience working with various brands, including clothing designers, jewellery brands, advertising and beauty companies.

She approaches each project individually, meticulously planning every detail. Palina's work speaks volumes in its simplicity, and her minimalist style gracefully captures the essence of her subjects. Palina continuously refines her aesthetic, working with the nuances of light to create striking photos.

EDITORIALS

"Sunday Independent Life," "Standing Out," 2022

"Totally Dublin, " "Youth," 2023

"The Irish times ," "Summer wilderness," 2024

 Austrian magazine "Entrenous," "Hollywood Widow", 2024

CLIENTS

"Caroline Duffe," "Ruedi,""Packshot,"advertising agency"Genesis Belfast," "Totally Dublin,""Honchamedia"

Internet shop “Lamoda," advertising agency “Kreahod,”"Ylluzzore," "Michelkatana," "Eleganza,"" Alpen Gold"

EXHIBITIONS

Personal exhibition "Not the Same" in Moscow in 2011

Personal exhibition "The Art of Fashion Photography" in Moscow in 2009

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